Video Learning on the rise!

Video Learning on the rise!

When was the very first movie camera invented ? In 1888, by French and visionary man Louis Le Prince.

Video has been around for more than a 100 years, and is nowadays surfing at the light speed on the Internet landscape!

According to a research conducted by Cisco Systems, Inc, in 5 years, a substantial 80% of Internet will be video. The statistics below illustrate how Americans have boosted their digital video consumption in the last 3 years:


But is this rise mainly credited to movie streaming and viral clips of people’s pets? Certainly not! It seems Video has now become a medium of choice to learn something:

Need to fix your shower tap? Someone has made a video for that. How do you pass a particularly difficulty level in a video game? Likely, someone has made a video for that, too! Want to showcase your very best talent? Have you (already) made a video for that? Wish to experience life in the zero stress zone? Teach on Mars has designed apps with videos for that!

This trend stresses that many individuals, spontaneously, rather learn visually than via the written word. Training employees with video delivers many advantages that companies couldn’t realize even a few years ago. And with mobile learning solutions, videos can be watched conveniently and efficiently everywhere—some platforms don’t even require constant streaming to view these clips.

According to A Startup Nation researchEmployees learn quicker and better with videos. It has shown that 3 days after viewing a video, people retain 95% of the content. That figure drops to 65% with pictures and just 10% with the written word. Moreover, instead of studying training manuals, employees can use familiar devices such as tablets or mobile phones.

Moreover, A study by ServiceNow on productivity demonstrates that Handholding is faster and more effective, using training videos. It revealed that 69 percent of managers onboard at least one worker a year, and that for most of them a minium of 5 interactions with newcomers are necessary, limiting available time for other critical tasks. Video integrated in learning programs not only reduces the handholding necessary in training employees, but improve it! One of the best benefits of video learning being its flexibility: a worker can pause, stop, rewind, and otherwise manipulate the timeline of learning!

One might say: video learning requires equipment and once created, a video is hard to edit. True. It’s more work to edit and reissue a video if updates are needed. A workaround is to use annotations on video platforms to add information without having to re-edit each time a whole video?

Still, the market for educational videos is massive, and to new trend, new saying? “a small drawing is better than a long speech” may soon transform into “a short video is better than a heavy handbook”?!

So here it is! Let’s start by (re-)discovering Teach on Mars new teaser, a short video to introduce a rising Mobile Learning actor…

Teach on Mars at its 1st #Tru Unconference!

Teach on Mars at its 1st #Tru Unconference!

Is this Untrue? Unrealistic? Unbelievable?
No, it is #TruNice and it is Unique, and the first of its kind to take place, last Friday, May the 29th 2015, at “IMREDD Immeuble Nice Premium”, Nice.

Teach on Mars was part of the happening, with CEO Vincent Desnot invited to run a discussion on the new innovative ways to learn at work, which include one of the most pioneering methods: Mobile Learning!

At this first #Tru Unconference, organized in Nice, HR communities spontaneously exchanged opinions and experiences on HR up-to-date affairs without power points or pitching or badges or any other similar aid. And Vincent generated numerous observations from the participants when addressing training methods:

  • French culture holds classroom training as its reliable favorite: the teacher or trainer is an ambassador who transmits a passion, along with the company’s ethics. Face to face training is an opportunity for social networking and sharing experiences.
  • Alternatively, the industrialization of E-learning, during its first 10 years, entailed a drastic cut in training cost, which came at a price of its own: the dehumanization of learning. This in turn generated a loss of efficiency, as interaction decreased along with trainee motivation, especially for topics not easily transferable to the e-learning format (i.e company ethics)
  • E-learning should remain a complementary tool, that cannot entirely replace face to face training. It may provide theoretical knowledge on the subject but not so much on the behavioral aspect, the all so precious feel and “know-how”.
  • The current trend in the work environment leans towards the dematerialization of boundaries between private and professional lives. An enriched e-learning model might address the need for a fun, enjoyable and easily accessible training method, anytime, anywhere. Mobile learning, serious games, WebEx,… bringing more interactions and meeting these needs.
  • The virtual community, like all things, reaches its limit: people demand face to face interactions, team work and colleagues, increasing teleworking privileges. Therefore, does a classroom have to remain a Must to allow these people to keep on cooperating together?

All these issues and concerns affect each individual person acting in the Training Department, and probably trigger some questions inevitably.

#Tru-Nice and Teach on Mars have thankfully already provided a first set of Q&A!

Interested? Follow our blog to find more answers and join the next #Tru-Nice event!!

Memocards: Get smarter while having fun!

Memocards: Get smarter while having fun!

We’re all familiar with the daily curse of forgetfulness, where our memory fails to retain what we learned only moments ago..
Hermann Ebbinghaus, a German psychologist born in 1850 who pioneered studies on memory, identified this common problem as relentlessly recurrent.

So, is their a technique to improve memory anchorage?
Luckily there is, answered Sebastian Leitner, another German psychologist who launched a new system for learning using spaced repetition in the early 70’s.

Teach on Mars developed a “fun”tastic mobile activity, Memocards,which allows you to optimise knowledge storage.

Firstly, with a clever algorithm, based on the scientific works of Ebbinghaus and Leitner, which adapts the game to the learner’s level by submitting the right cards, in order to reassess weaknesses and priority notions, growing from the simplest to the most complicated topics.
Secondly, thanks to a basic yet attractive presentation: questions come in the form of a double-sided card with the question on one side and the answer on the other. Their content can consist of text or image. The response may include a web link to provide additional online information. Top right is the overall recall rate.

Fun and easy to use, Memocards is the perfect activity to maximize your learning time and to train your memory, recognition and concentration skills on “know by heart” concepts.

So, who pioneered studies on memory? :- ).

Fancy a demo? Experience the application below, challenge yourself, and you might improve in the blink of an eye!

We welcome your feedbacks, thanks !

How to make jam on the traffic jam?

How to make jam on the traffic jam?

Lost time is never found again” was already stating Benjamin Franklin in the eighteenth century.

This renowned figure of American history might turnover in his grave if he could see the never-ending traffic jams we struggle with today on an all-too-frequent (daily…?) basis!

Indeed, many of us spend (waste) a lot of time on the road. In 2030, French drivers will beat the world “time wasted in traffic jams record with over 140 h a year spent in those lovely car get together, as forecasted by a Science et Vie magazine survey.

And to add to this frustrating situation, the options of what to do during the sitting-still in the car exhaust cloud are rapidly diminishing as new regulations keep popping up in an effort to reduce our activities behind the wheel… From a safety point of view, this can’t be seen as an ill thing. However, it does restrain our possibilities to make time fly faster when stuck in traffic.

Let’s imagine for a second that we could use this time effectively?!

That, instead of sitting there idle and jaded, we could use the time to further our knowledge for instance, by taking a class in art, science, pottery, math? The more time you’d spend in traffic, the more educated you’d become!

Thanks to the combination of M-Learning and incredible car connectivity developments, this might soon become possible!

The Car Connectivity Consortium (CCC), a standards-based organization designed to interoperate technologies, has developed MirrorLink, which offers seamless connectivity between smartphones and car infotainment systems. The cars of tomorrow will be high tech vehicles equipped with an infotainment system, thanks to a software overlay on top of the automotive suppliers and manufacturers systems. Meaning mobile screens displayed on car screens.

Google and Apple presented their respective super auto radio, Android Auto et CarPlay, at the 2015 Consumer Eletronics Show (CES) last March in Las Vegas. Large touch-screens, powerful interactions between the auto radio and the driver’s smartphone… No doubt these evolutions will allow users to consider the use of M-Learning applications for instance, adapted to safety regulations and accessible to the whole family, while queuing in traffic.

Are you ready to put your time to good use?

Mobile vs PC, and the Winner is??

Mobile vs PC, and the Winner is??

”To be happy in this world, first you need a cell phone and then you need an airplane. Then you’re truly wireless” Ted Turner, Brainyquote.

You may not have invested in a private jet (just yet…), but you most probably possess at least 1 smartphone, right?

If so, do you regularly surf on the Internet using your mobile?
According to an Ovum study (a leading market research and consulting company focused on converging IT, telecoms and media markets), in 2015, 1 billion of us are connecting to the World Wide Web via their cellphone alone! And by 2017, as illustrated by Infographic, smartphones will represent 70% of connected device shipments.

One might wonder, what kind of information are we googling, while sipping on our regular lattes, waiting for the bus, or while faking interest in a boring speech?

Well, among many other things, we want to stay tuned to the news, up to speed with current affairs around the world.
This trend is showing up in stats. A survey conducted by Pew Research Centre reveals that out of 50 news websites interrogated, 39 now get most of their traffic from mobile devices rather than from desktop computers.

As a result, media increasingly invest in mobile ads and tailor their content for the small screen. The same Pew Research survey also explains that mobile ad spending soared a staggering 78 percent in 2015, accounting for 37 percent of all digital spending. Mobile surfing has become the king of the online media castle.

Add to this that Google plans to launch its own mobile phone network, called “Nova” project, giving rise to valuable mobile networks handling improvements. In this ambient IT advancement age we’re currently experiencing, we may soon be tempted to retitle Lewis Carroll 1865 classic “Alice’s Adventures in Wonderland” as “Alice’s Ad-ventures in Mobile land” as we tell our kids bedtime stories!

As a MVNO – Mobile Virtual Network Operator, Google will offer quality leverage to its Subscribers. First by allowing to switch seamlessly between mobile phone and Wi-Fi signals and between the masts of competing mobile phone networks. Second, by proposing an automatic redial on communication accidental cut…

Google’s ultimate goal, as described by its second in command Sundar Pichai, is to “beam internet connections to the earth’s remotest reaches, where four billion people have poor Internet connections or simply live offline”.

No doubt that with beliefs and applied efforts from companies such as Google and Teach on Mars, mobile devices will soon land in Unchartered IT-erritories. What do you think?