{"id":6330,"date":"2017-11-17T16:00:11","date_gmt":"2017-11-17T15:00:11","guid":{"rendered":"https:\/\/www.teachonmars.com\/blog\/?p=6330"},"modified":"2019-08-27T22:26:21","modified_gmt":"2019-08-27T20:26:21","slug":"allianz-in-the-pocket-a-mobile-learning-application-geared-towards-sales-people","status":"publish","type":"post","link":"https:\/\/www.teachonmars.com\/en\/blog\/2017\/11\/allianz-in-the-pocket-a-mobile-learning-application-geared-towards-sales-people\/","title":{"rendered":"Allianz in the Pocket, a mobile learning application geared towards sales people"},"content":{"rendered":"

At a time when Allianz<\/a> is undergoing a veritable digital transformation, the group, which has more than 10,000 employees in France, has chosen this year to launch its mobile learning application, Allianz<\/strong> in the Pocket<\/strong>.<\/p>\n

\"Allianz<\/a><\/h2>\n

<\/h2>\n

The solution is geared mainly towards sales teams, in tune with the Allianz strategy<\/strong><\/p>\n

Allianz, Europe’s leading insurer and the world’s fourth leading asset manager, has turned the company’s digital transformation into one of its strategic pivot points. In line with this, a test & learn<\/em> process enabled numerous trials of new pedagogical approaches, with an eye to becoming one of the most innovative groups in the field of training.<\/p>\n

Back in 2015, the company first expressed a desire to implement new pedagogical solutions via a mobile learning project; an idea which was immediately approved by the management and the executive committee. The partnership between Teach on Mars and Allianz was launched in 2016 following a call for tender.<\/p>\n

\"Aude<\/a><\/p>\n

Aude Griller, Digital Learning Manager for Allianz<\/em><\/p>\n

This partnership, under the impetus of Aude Griller, Digital Learning Manager for Allianz, was set up to create a group-wide application, mainly geared towards sales teams. The goal was to offer support regarding sales techniques and product information, which could be consulted any time it was needed.<\/p>\n

\u00a0 \u00a0 \u00a0 \u00a0\u00a0<\/a>\"Allianz<\/a>\"Allianz<\/a><\/p>\n

The “Sales Assistant”<\/strong> training course from the in the Pocket application
\n<\/em><\/p>\n

A digital transition coupled with an initial mobile learning project<\/strong><\/p>\n

Allianz marked a profound shift around 2013-2014. The arrival of a new digital management team was the driving force behind the movement which today forges the strategy of this group, which strives to be at the cutting edge of innovation. For the last few years, Allianz has aimed to become a trailblazer in the digital field, by helping to finance start-ups in particular.<\/p>\n

The Teach on Mars mobile learning solution stood out as the most elaborate and notably, the one which best met Allianz’s requirements:<\/p>\n