{"id":5413,"date":"2015-10-27T10:00:26","date_gmt":"2015-10-27T09:00:26","guid":{"rendered":"https:\/\/www.teachonmars.com\/blog\/2015\/10\/teach-on-mars-contents-authors-lesson-3-colorful\/"},"modified":"2019-08-28T17:17:56","modified_gmt":"2019-08-28T15:17:56","slug":"teach-on-mars-contents-authors-lesson-3-colorful","status":"publish","type":"post","link":"https:\/\/www.teachonmars.com\/en\/blog\/2015\/10\/teach-on-mars-contents-authors-lesson-3-colorful\/","title":{"rendered":"Teach on Mars contents authors! Lesson #3 \u2013 Colorful!"},"content":{"rendered":"<p>Can you recall lessons <a href=\"https:\/\/www.teachonmars.com\/blog\/en\/2015\/09\/teach-on-mars-contents-authors-lesson-1-how-do-people-see\/\" target=\"_blank\" rel=\"noopener noreferrer\">#1<\/a> and <a href=\"https:\/\/www.teachonmars.com\/blog\/en\/2015\/10\/teach-on-mars-contents-authors-lesson-2-the-brain-angle\/\" target=\"_blank\" rel=\"noopener noreferrer\">#2<\/a> advices on eyesight brain analysis?<\/p>\n<p>Fancy a wake-up call?<\/p>\n<table style=\"height: 509px; border-collapse: collapse; border: 1px solid black;\" width=\"690\">\n<tbody>\n<tr style=\"border: 1px solid black;\">\n<td style=\"text-align: center; border: 1px solid black;\" width=\"154\"><span style=\"color: #339966;\">Statement<\/span><\/td>\n<td style=\"text-align: center; border: 1px solid black;\" width=\"305\"><span style=\"color: #339966;\">Tips to improve your mobile learning app!<\/span><\/td>\n<\/tr>\n<tr>\n<td style=\"border: 1px solid black;\" colspan=\"2\" width=\"459\"><a href=\"https:\/\/www.teachonmars.com\/blog\/en\/2015\/09\/teach-on-mars-contents-authors-lesson-1-how-do-people-see\/\" target=\"_blank\" rel=\"noopener noreferrer\">Lesson #1<\/a><\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: justify; border: 1px solid black;\" width=\"154\">Colors and shapes influence interpretation.<\/td>\n<td style=\"text-align: justify; border: 1px solid black;\" width=\"305\">Mix colors and shapes to\u00a0influence others\u2019 brain vision analysis!<\/td>\n<\/tr>\n<tr style=\"text-align: justify;\">\n<td style=\"border: 1px solid black;\" width=\"154\">Peripheral vision gets the preview of a situation.<\/td>\n<td style=\"border: 1px solid black;\" width=\"305\">Pay attention to your outlying design, as this is what will give the overall picture to watchers!<\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: justify; border: 1px solid black;\" width=\"154\">Patterns attract.<\/td>\n<td style=\"text-align: justify; border: 1px solid black;\" width=\"305\">Use patterns: grouping, white space, tables\u2026 to catch viewers\u2019 eyes.<\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: justify; border: 1px solid black;\" colspan=\"2\" width=\"459\"><a href=\"https:\/\/www.teachonmars.com\/blog\/en\/2015\/10\/teach-on-mars-contents-authors-lesson-2-the-brain-angle\/\" target=\"_blank\" rel=\"noopener noreferrer\">Lesson #2<\/a><\/td>\n<\/tr>\n<tr style=\"text-align: justify;\">\n<td style=\"border: 1px solid black;\" width=\"154\">Human faces, particularly the eyes, appeal.<\/td>\n<td style=\"border: 1px solid black;\" width=\"305\">Use faces on your background images, to catch users&#8217; attention and interest!<\/td>\n<\/tr>\n<tr style=\"text-align: justify;\">\n<td style=\"border: 1px solid black;\" width=\"154\">We best recognize and remember an object in its canonical perspective.<\/td>\n<td style=\"border: 1px solid black;\" width=\"305\">Picture your items in a canonical perspective for users to best remember them.<\/td>\n<\/tr>\n<tr style=\"text-align: justify;\">\n<td style=\"border: 1px solid black;\" width=\"154\">Readers look for critical\u00a0information in the central area of a screen.<\/td>\n<td style=\"border: 1px solid black;\" width=\"305\">Position your main contents at the screen centre, users believe that key info is central.<\/td>\n<\/tr>\n<tr>\n<td style=\"text-align: justify; border: 1px solid black;\" width=\"154\">The more perfect the perceived affordance, the more efficient the design.<\/td>\n<td style=\"text-align: justify; border: 1px solid black;\" width=\"305\">Make clear to users how your objects (buttons, links\u2026) should be used!<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>And there&#8217;s more!<\/p>\n<p>In this last lesson on the vision topic, let&#8217;s decode together\u00a0the power of colors over our visual interpretation.<\/p>\n<p><em>First<\/em>, according to <a href=\"https:\/\/en.wikipedia.org\/wiki\/Chromostereopsis\" target=\"_blank\" rel=\"noopener noreferrer\">chromostereopsis<\/a> studies, blue and red, or red and green, are heavy together. Their combination is difficult and tiring to look at or read.<\/p>\n<div style=\"border: 1px solid black; text-align: center;\">Tip: Never put red and blue, or red and green near each other on your screen.<\/div>\n<p><span style=\"color: #ff0000;\">Teach on Mars illustration on green vs. red\u00a0design:<\/span><\/p>\n<div id=\"attachment_1306\" style=\"width: 181px\" class=\"wp-caption aligncenter align center\"><a href=\"https:\/\/www.teachonmars.com\/blog\/wp-content\/uploads\/2015\/10\/photo-43.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1306\" class=\" wp-image-1306\" src=\"https:\/\/www.teachonmars.com\/blog\/wp-content\/uploads\/2015\/10\/photo-43.png\" alt=\"photo 43\" width=\"171\" height=\"257\" \/><\/a><p id=\"caption-attachment-1306\" class=\"wp-caption-text\">Use green &#8230; and hardly\u00a0red!<\/p><\/div>\n<p>&nbsp;<\/p>\n<p><em>Second<\/em>,\u00a0Think about the color-blind population, 10% of your readers might miss the boat! There are various types of color blindness. Hence you should consider colors that work for everyone when designing color coding.<\/p>\n<div style=\"border: 1px solid black; text-align: center;\">Tip: Use colors that work for everyone. Preview your screen \u00a0on www.vischeck.com!<\/div>\n<p><span style=\"color: #ff0000;\">Teach on Mars illustration on the\u00a0color blindness check:<\/span><\/p>\n<div id=\"attachment_1306\" style=\"width: 380px\" class=\"wp-caption aligncenter center center\"><a href=\"https:\/\/www.teachonmars.com\/blog\/wp-content\/uploads\/2015\/10\/simulation.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1306\" class=\"wp-image-1306\" src=\"https:\/\/www.teachonmars.com\/blog\/wp-content\/uploads\/2015\/10\/simulation.png\" alt=\"simulation\" width=\"370\" height=\"411\" \/><\/a><p id=\"caption-attachment-1306\" class=\"wp-caption-text\">Use colors that work for everyone!<\/p><\/div>\n<p>&nbsp;<\/p>\n<p><em>Third<\/em>, colors carry a symbolic&#8230;. Different in different cultures! Red often means &#8220;in the red&#8221; or &#8220;financial trouble&#8221;. It might also mean &#8220;danger&#8221; or &#8220;stop&#8221;. In many occidental countries, white signifies purity and is used in weddings. However in other cultures white is used for death and funerals.<\/p>\n<div style=\"border: 1px solid black; text-align: center;\">Tip: Choose your colors carefully depending on their various cultural meanings!<\/div>\n<p><span style=\"color: #ff0000;\"><span style=\"color: #000000;\">Check out the cultural color chart on the power of colors, provided by<\/span>\u00a0<a href=\"http:\/\/InformationIsBeautiful.net\" target=\"_blank\" rel=\"noopener noreferrer\">InformationIsBeautiful.net<\/a><span style=\"color: #000000;\">, and make sure to carry the expected message to your readers all over the world &#8230; and beyond\u00a0:-)!<\/span><\/span><\/p>\n<div id=\"attachment_1306\" style=\"width: 883px\" class=\"wp-caption aligncenter center center\"><a href=\"https:\/\/www.teachonmars.com\/blog\/wp-content\/uploads\/2015\/10\/colorchart.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1306\" class=\"wp-image-1306\" src=\"https:\/\/www.teachonmars.com\/blog\/wp-content\/uploads\/2015\/10\/colorchart.png\" alt=\"colorchart\" width=\"873\" height=\"606\" \/><\/a><p id=\"caption-attachment-1306\" class=\"wp-caption-text\">Use colors that work for every culture!<\/p><\/div>\n<p><a href=\"https:\/\/www.teachonmars.com\/blog\/en\/2015\/09\/teach-on-mars-contents-authors-lessons-tips-index-page\/\" target=\"_blank\" rel=\"noopener noreferrer\">Lessons tips index page<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Can you recall lessons #1 and #2 advices on eyesight brain analysis? Fancy a wake-up call? Statement Tips to improve your mobile learning app! Lesson #1 Colors and shapes influence interpretation. Mix colors and shapes to\u00a0influence others\u2019 brain vision analysis! Peripheral vision gets the preview of a situation. Pay attention to your outlying design, as [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":12623,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[61],"tags":[],"class_list":["post-5413","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trainers-advice"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.6 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Teach on Mars contents authors! 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